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MOUNT LAUREL, NJ (November 14, 2019) – Holman Enterprises, a global automotive services organization, today announced several leadership appointments that will further support the company’s strategic vision and continued growth.
Company veteran Rick Tousaw will fill the newly created role of Chief Marketing Officer for Holman Enterprises, overseeing the strategic development and execution of the organization’s marketing efforts. Tousaw also serves as Chief Commercial Officer for the Holman businesses focused on serving the fleet industry – ARI, Auto Truck Group and Holman Parts Distribution.
Tousaw joined the organization in 2010 and has held a number of key leadership positions throughout several areas of the business including operations, sales, and marketing. Tousaw quickly rose through the ranks, also serving as Senior Vice President and General Manager of ARI Canada prior to his most recent role as Executive Vice President and Chief Commercial Officer for ARI. Prior to joining the organization, Tousaw also held leadership positions with Molson Coors Brewing, Ocean Spray International, and Unilever Canada.
To further strengthen its position as the premier fleet management provider in the industry, ARI has promoted Anthony Foursha to Executive Vice President, Sales and Service Excellence. In this role, Foursha will lead ARI’s new business development and client relations strategy on a global scale. Since joining ARI more than 20 years ago, Foursha has played a vital role in the company’s sustained success, helping a wide-range of customers solve complex business challenges through strategic fleet management solutions.
Additionally, Craig Balfour has been named Vice President of Marketing for Holman Automotive, one of the largest privately-held dealership groups in the United States. In his new position, Balfour is responsible for the retail automotive marketing strategy for the organization’s 36 dealership franchises representing 17 brands. During his seven-plus year tenure with ARI, Balfour served in key leadership roles across numerous areas of the business including sales, strategic services, and marketing. Prior to joining ARI in 2012, Balfour held various sales and marketing positions with several Fortune 500 companies including PepsiCo and Molson Coors Brewing.
“We are extremely excited to elevate Rick, Anthony, and Craig to new roles within the organization. Their profound understanding of the needs of our customers and ability to ensure we align our business with what truly matters to our clients will help drive our shared success for many years to come,” said Carl Ortell, CEO, Holman Enterprises. “Their keen business acumen and proven leadership skills will continue to play a key role in our mission of providing the industry’s best automotive related services and exceeding our customer’s expectations each and every day.”
For additional information about Holman Enterprises, please visit HolmanEnterprises.com.